Digital Marketing Analyst - CO

About you: The Digital Marketing Analyst role is designed to train you comprehensively across the most commonly used digital marketing platforms, such as Facebook and Google, while also giving you experience with data reporting & analytics.

Career Path : If a Digital Marketing Analyst clearly demonstrates this proficiency, and proficiency in verbal communication, the Specialist can be promoted to become a Digital Media Strategist: this is a client-facing role that works towards becoming an Account Manager.

Responsibilities include but are not limited to;

• Building digital advertisements and campaigns across all major platforms (Meta, Snapchat, Pinterest, Google Ads, Microsoft Ads, TheTradeDesk, DV360, etc) using client’s creative assets and specific guidelines for custom tracking codes and naming conventions
• Creating detailed reporting of client customer and marketing data
• Performing quantitative analysis on paid media performance to derive insights
• Managing ad creative
• Implementing proprietary technology and best practices

Requirements

• Bachelor's Degree or Equivalent Experience
• Desire to work in a deadline - oriented environment
• Full professional proficiency of the English language and strong communication skills
• 1-3 years of experience in digital marketing in multiple channels (e.g., social media, search, display, email, etc.)
• Experience working on digital marketing platforms: Meta, Snapchat, Pinterest, Google Ads, Microsoft Ads, TheTradeDesk, DV360
• Strong strategic and analytical thinking, with attention to detail
• Familiarity with digital marketing tools and platforms, such as Google Ads, Facebook Ads Manager, Google Analytics, etc.
• Storytelling ability to translate data into actionable insights
• Fluency in English is required

Our interview process includes, but is not limited to the following:

• Cognitive Aptitude, Excel and Typing Test
• Logic assessment on Excel

We offer a competitive salary and benefits based on ability level, including:

• Base salary DOE
• Unlimited vacation policy
• Monthly phone/internet and food stipend
• Health insurance coverage
• Professional Development Program
• Hybrid work (Bogotá, Colombia)

Please upload your resume in English